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Getting Meaty with Ben Fogle and Quorn

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What are your thoughts on meat?  Are you a vegan, vegetarian, a meat with every meal kind of person, or somewhere in between?

I’m a vegetarian and have been for going on 12 years now, but I’m not pious about it.  It personally doesn’t bother me if I’m out to lunch or dinner with friends and someone sitting next to me is tucking into a steak.  I’m even happy to cook meat for friends or family that come over for food and don’t want to eat a vegetarian meal.

I understand that not everyone wants to be vegetarian or vegan, or even can be for health reasons, and I would never preach to people about why they should stop eating meat altogether.  What I do believe is that the most realistic and sustainable solution would be if everyone just ate less meat – even just by having one meat-free day a week.

So, as you can imagine, it was really exciting when Quorn, the leading meat alternative brand, got in touch with me to see if I would like to chat to one of my long-term favourites, Ben Fogle, about eating less meat and how that relates to sustainability.  I was also interested to find out how, as a meat eater, Ben has got on reducing his and his family’s meat intake.

I caught up with Ben after a day’s filming at the WWF UK Headquarters in Surrey, where he had met with Duncan Williamson, the food policy manager at WWF UK to film a short video for Quorn on the environmental impact of meat production.

The finished video of Ben and Duncan is currently in production,  but I’ll share it here on the blog in a few weeks time.  It’s sure to be a good one!

If Ben has inspired you to eat less meat, you could join the 35% of the UK’s population who identify themselves as semi-vegetarian (or flexitarian to give it it’s proper name) – where you still eat meat, but with less frequency.

My top tip for embracing flexitarianism is to start small: start with one meat-free dinner a week, then after a while see if you can make it a meat-free day.  If you want to introduce other meat-free days into your week then great, but if one feels plenty then stick with that.  It’s about what feels right for you.

I personally started out as a flexitarian in my mid-teens, long before I knew the proper term for it.  I started eating fewer meat-based meals at around age 15.   At the time I had given vegetarianism a fleeting thought, but the jump between someone who ate meat for every meal to eating no meat at all felt like too large a leap for me.

Then, after moving out of my parent’s house at age 17 to go to university I rarely, if ever, bought meat to cook and consume at home due to my somewhat limited student budget.  My meat consumption was limited to the rare occasions when I ate out, and my spell of working as a waitress, when I would practically inhale the meat-based meal kindly provided by the kitchen staff after being on my feet for 8 hours.

After ten years of eating less meat, I then decided to become vegetarian at 25, mostly motivated by the links between meat consumption and climate change.  As Ben discusses in the video, he learned that the global livestock industry produces more greenhouse gas emissions than all cars, planes, trains, and ships combined.  I was working as a climate change researcher for a university at the time and the more I learned, the more I wanted to cut meat out of my diet completely.  Because I had eaten less meat for 10 years, the jump to vegetarianism was an easy one for me.

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Something that I found helpful in my transition, first to flexitarianism, and then later to vegetarianism, was Quorn, the meat-free substitute.

I found that in particular Quorn sausages, mince and fillets were handy things to have in the freezer when I wanted to rustle up something protein packed quickly and easily.  What I also appreciated is that Quorn is a highly sustainable source of protein.  Quorn mince, for example (which makes for a wonderful ingredient in chili or spaghetti bolognese) produces 90% less CO2 emissions than minced beef, and is very efficient in its land and water usage.  Their latest sustainability report makes for an interesting read if you would like to learn more.

Even now, Quorn is something I turn to frequently.  I do like to cook from scratch, but as working parents, we don’t always have the time or energy to do so after a long day at work, so having a back-up in the freezer is a godsend.

My current favourite is Quorn Fishless Fingers – vegan fish fingers that taste delicious drizzled with a wedge of lemon and served alongside chunky chips and peas.  True comfort food that the whole family enjoys!  On road trips, we’ll often pack some Quorn Picnic Eggs and Cocktail Sausages and the four of us will fight over who gets to eat the last ones.

Let me know what you thought of the video with Ben Fogle – and if there is anything you would have loved to have asked Ben!

I also can’t wait to share the finished video with Ben and Duncan – so do stay tuned!

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Ten Things

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Hello hello!  I missed writing Ten Things last week – I took a trip west to visit my family and escape the building site that is our house right now (still…).  I spent the time soaking up the sun in my parent’s sun trap of a garden, and it’s got me excited for summer.  So much so, that yesterday we upgraded our old tent, that we had when it was just two of us, and purchased a family sized tent (with two bedrooms!).

We’ve been saving for this family sized beauty for a little while, so it good to hit the purchase button.  Now we can start planning all our summertime adventures, of which I hope we have many!  School holidays are just four weeks away so hit me up with all your favourite campsites in Scotland or the north of England – my girls don’t cope with more than two hours in the car!

This week’s links:

1.  Well, this is exciting – food shopping might just get that little bit easier!

2.  In more worrying news, scientists suspect that someone, somewhere, is making a banned chemical that destroys the ozone layer.

3.  Will shoppers ever really care about sustainability?  An interesting read from Alden Wicker:

If your marketing plan is to place your product in front of the customer and list all the ways it’s sustainable, you’ll fail.  We’ve found that the more data you give, the more you alienate and overwhelm“.

4. Are you crafty? If so, this reusable kitchen roll project might be up your street.

5.  How baby wipes became a moral conundrum.  Another top read from Sali Hughes, about poverty and the upcoming baby wipe ban.

There is no justifiable reason why biodegradable wipes are made almost exclusively by niche brands and sold in specialist health stores and websites, usually at a much higher price point, when the technology – allowing wipes to be made from 100 per cent renewable, compostable, chlorine-free, plant-based material – is already established and available to any big brand that cares to place ethics higher in its priorities than greedy shareholders“.

6.  Livia Firth says it’s not realistic to think we’re going to be in a world without leather or wool.

7.  I loved this read from Ashlee Piper – “You are ‘wishcycling’ and you need to stop right now“.

8.  Why are we all drinking almond milk?  Side note: I prefer oat milk because it doesn’t curdle.

9.  In more off-beat news, could psychedelic drugs encourage people to look after the environment?  I have a lot of love for Michael Pollan but this one has left me scratching my head a little.

10.  Finally, if you an aspiring eco-blogger or maybe you have just started out, then Leah from the must-read ethical fashion blog Style Wise has put together this amazing ebook*, which will give you all the advice you will ever need.

Have a lovely Sunday!