fast fashion infographic

I stumbled upon this fantastically clear fast fashion infographic on Modvanti the other day, which I just had to share. It makes a great case for the need for ethical fashion as it shows clearly just how damaging the fast fashion industry is, in terms of its social and environmental footprint.

Things that surprised me from it: fast fashion retailers make over twice the profit of traditional competitors and mark up goods anywhere between 65 and 75%.  If you take a new £8 top then the only person gaining in the fast fashion industry is the retailer.

Have a look for yourself:

fashion industry infographic

Infographic created by Alexandria Heinz.

If you found this fast fashion infographic useful then you might find this post on who gets what from a $10 t-shirt useful, and  this “buyerarchy” of needs is certainly food for thought.