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Fashion, Life & Style

The Best Ethical Trainers & Trainer Brands for 2021

veja ethical trainers

On the hunt for sustainable and ethical trainers? I’ve got nine of the best ethical trainer brands for 2021 here for you today.

Did you know that trainers have been rated the most popular shoe in Britain? It’s an odd popularity contest to win but behind this left-field statistic are some shocking facts. Namely, that people aged 25 to 34 own on average, nine pairs of trainers each.

It’s not just the 25 to 34 years old that are trainer hoarders. Global Action Plan says that UK teenagers collectively own a staggering 58 million trainers. Almost a third of these shoes – 19 million – were unworn in the last three months. 

Why are we so compelled to buy so many pairs of trainers? Are we a nation of fitness fanatics? Maybe. However, a more likely explanation is that the trainer industry has a massive advertising budget to encourage people to buy their trainers. In 2020, for example, Nike alone spent $3.59 billion USD on advertising. Meanwhile, over the past five years reports have been circulating that some trainers are a better investment than gold.

Needless to say, we’re clearly sitting on a trainer mountain, that comes with consequences. Global Action Plan says that the CO2 emissions produced to create 58 million trainers is over 409 Million kgs CO2e. This is the equivalent of circumnavigating the globe in a medium-sized car almost 50 thousand times. 

The Best Ethical Trainers for 2021

Whilst it’s undeniably clear that buying fewer trainers is the best for the planet, and for our pockets, buying ethically when we really need a new pair of trainers is also a good step forward. Thankfully, in 2021 there’s no shortage of ethical trainers or sneakers to suit all preferences and budgets.

The price range key for this guide is £ = Under £50 | ££ = £50 – 100 | £££ = £100+

This post contains affiliate links, denoted by *. Moral Fibres may earn a small commission, at no extra cost to readers, on items that have been purchased through those links. This income helps keep this site running.


Allbirds shoes UK

Price range: ££ – £££

Allbirds* say that a standard pair of trainers emits 12.5 kg of carbon dioxide.  They also say that their average pair of trainers emit 7.6 kg of carbon dioxide, and they want to lower that further.

As such, Allbirds ethical trainers are made from natural materials, such as ZQ Merino accredited merino wool grown under strict sustainable farming practices. These include social responsibility, animal welfare, and traceability through the supply chain.

Other materials include recycled plastic bottles, which are used to make their shoelaces, and castor bean oil which is used to make the insoles.


cariuma eco friendly trainers

Price range: ££ – £££

Brazillian ethical shoe brand Cariuma makes timeless trainers transparently made from natural materials.  Their materials include cork, recycled PET, mamona oil, and leather and suede which is certified by Leather Working Group.  What’s more, to ensure worker safety, no hazardous chemicals are used in their manufacturing process.  Instead, they use Bluesign-certified chemicals (an independently verified scheme) to dye their materials.

Find them for sale in the UK at Selfridges & Co.


ethletic vegan trainers

Price range: ££ – £££

Ethletic footwear is proud to offer an ethical alternative to leather trainers. Their vegan trainers are made with organic and Fairtrade certified cotton, the rubber soles are FSC certified and sourced responsibly, and the rubber is fairly traded. Seeking to tick every ethical box for footwear, Ethletic is a fair-trade company, with the environment and sustainability at the core of what they do.

In addition, the pioneering Fairtrade rubber project pays a Fairtrade social premium for every kilo of rubber used on the production of these trainers. The rubber tappers then decide how to use their income to improve their living and working conditions.

Find them on sale in the UK at Ethical Superstore*, from £54.

Good Guys Don’t Wear Leather

vegan trainers uk

Price range: ££ – £££

Good Guys Don’t Wear Leather* is cruelty-free and sweatshop-free ethical shoe brand.  The brand uses vegan ‘leather’ or vegan ‘suede’, and manufacture their shoes in Portugal in a fairtrade environment.

Good News Ethical Trainers

vegan trainers

Price range: ££ – £££

Good News* are a small footwear brand on a mission to improve the environmental and social sustainability of their products.  They aim to do this by decreasing their carbon, chemical and water footprint whilst also caring about the people involved in the making of their shoes.

Their signature low-top ethical vegan trainers are sustainably made from organic and recycled materials.  The uppers are made from bio-degradable natural oatmeal organic cotton sourced. Meanwhile, the organic cotton laces are threaded through recycled metal eyelets. And what’s more, the soles are made from recycled material – a mix of car tyres and old rubber shoes!

Find them at Young British Designers* for £80.


novesta shoes uk

Price range: ££

Novesta’s ethical vegan trainers are made with a cotton upper and a natural rubber sole. What’s more, they are made in Slovakia, given them a lower carbon footprint. Find them on sale in the UK at Toast for £55.


TOMS ethical trainers

Price range: £ – ££

As a certified BCorp, TOMS Shoes* invests one-third of their profits in grassroots efforts, like organizations creating change at the local level.  Their funding priorities are promoting mental health, ending gun violence, and increasing access to opportunity.

Check out their sneakers range* for their range of ethical trainers, including vegan trainers.  TOMS is also currently working towards more sustainable materials for its shoes, such as organic cotton, hemp, and recycled polyester.  They’re also exploring an end-of-life recycling programme for their shoes, definitely making them one to watch.

Wills Vegan Shoes

Wills Vegan Shoes ethical trainers brand

Price range: ££ – £££

Wills Vegan Shoes make ethically made eco-friendly vegan trainers and shoes, which made in Italy & Portugal under European Union employment, discrimination, and health & safety laws.  These ensure, amongst others, that workers receive equal pay, maternity, and parental leave for example.  

The shoes themselves are made from vegan leather created with bio oil sourced from organic cereal crops grown in Northern Europe.  The rest of their products are manufactured from Ecolabel certified vegan leathers and suedes made in Italy and Spain that meet Oeko Tex 100 and REACH regulations.  Meanwhile, most of their outer soles are made from natural rubber, and their insoles are made in Spain from recycled rubber.

What’s more, their online store operates a plastic free Carbon Neutral supply chain using sustainable materials.  It’s no surprise that Ethical Consumer have ranked Wills Vegan Shoes as one the most ethical shoe retailers out there.  


veja uk

Price range: ££ – £££

This organic, fairtrade, and ethical brand uses eco-conscious fabrics such as recycled and organic cotton, recycled plastic bottles, and sustainably harvested wild rubber to make their ethical trainers. What’s more, workers are paid a fair price. If you are vegan, then it’s important to note that not all of Veja’s trainers are vegan. However, they do have a huge range of vegan ethically made trainers meaning that you are spoiled for choice.

Find them for sale in the UK at Working Class Heroes.

Looking for more ethical footwear ideas? Check out my post on stylish ethical shoes and my post on ethically made vegan shoes. I also have ideas on ethical wellies and ethical slippers for all your footwear needs!

Fashion, Life & Style

Shop Ethical Yoga Clothes With Asquith | AD

asquith ethical yoga wear

This post on ethical yoga clothes is paid for content in association with Asquith.

Are you looking to buy ethical yoga clothes or Pilates wear but don’t know where to start? It can be really overwhelming – there is a lot to look for when shopping for ethical clothing. But thankfully Asquith makes shopping for ethically produced and eco-friendly yoga, pilates, and leisure clothing easy.

Asquith produces ethical and stylish clothes for women that are specifically designed to provide comfort whilst you do yoga and Pilates. Their range includes tops, hoodies, bras, t-shirts, leggings, and even jumpsuits, all made from organic cotton and ethically sourced bamboo.

Smooth You Tee (£55) and Chi Culottes (£75)

The performance fabrics naturally wick away sweat and don’t fade, bobble or stretch out of shape. Meanwhile, you don’t need to worry about your top riding up whilst doing the downward dog, or your trousers falling down whilst trying to master a Pilates position – Asquith’s clothes have been designed to stay in place during practice. Asquith’s mission, after all, is to create collections that make women feel wonderful.

What I love is that Asquith’s range of clothing doesn’t have to stay in your drawer until you’re practicing yoga or Pilates. They are stylish enough for you to wear as everyday leisurewear, and make for perfect comfortable working from home wear, that would be perfectly acceptable for you to wear on your work Zoom call. Although you might want to cover up a little if you are wearing the bra top!

Why Choose Asquith for Ethical Yoga Clothes?

Asquith’s collection of ethical yoga clothes and pilates wear are responsibly made in Turkey. The factory is GOTS certified. This means it is approved by the Global Organic Textile Standard. This is the world’s leading textile processing standard for organic fibres, including ecological and social criteria. It’s backed by independent certification of the entire textile supply chain, so you can shop with confidence.

Rather than stopping there, Asquith has gone further. All the fabrics they use are Oeko-Tex certified. This means the fabrics they use are processed without the use of harmful chemicals in the dyeing and finishing process. This is part of the Oeko-Tex 100 standard – the global testing and accreditation system for the screening of harmful substances within consumer textiles. 

The cruelty-free dyes Asquith uses complies with both the GOTS and Oekotex standards. So although they are not natural dyes, no chemicals in their dyeing process are considered by Oekotex to be toxic, making them a better environmental choice, and a safer choice for the garment workers.


In terms of sizing, Asquith’s yoga bottoms come in three different lengths – short, regular, and long. As someone on the shorter side, and who struggles with the fit of most ethical trousers, it’s really refreshing to see ethical clothing offered in a range of leg lengths. Meanwhile, Asquith caters to sizes 8 to 18. Whilst the differing leg lengths are a really great start, I would really love to see Asquith cater for sizes above an 18. I have asked them about this, and Asquith says they are looking into accommodating larger sizes

If you are in the market for ethical yoga clothes, then do check out Asquith’s website. You can even take 15% off your first order when you sign up to their mailing list. You can also follow Asquith on Instagram and Facebook.