Health & Beauty, Life & Style

The Best Organic Body Lotion For Naturally Hydrated Skin

Don’t stress over dry skin. Here are our favourite eco-friendly and organic body lotion brands, for naturally hydrated skin.

To support the running costs of Moral Fibres, this post contains affiliate links, denoted by *. We may earn a small commission, at no extra cost to readers, on items purchased through these links. Some brands have also paid to be featured here. This is denoted by **. Moral Fibres only works with brands that are doing good things.

Our skin is quite literally a big deal. Skin is the human body’s largest organ after all. And our skin has many roles – chiefly forming a protective barrier between the external environment and our internal organs.

However, it’s easy to put skincare low down on our list of self-care priorities. Whether that’s forgetting to apply sunscreen, not drinking enough water, or not keeping your skin hydrated, many of us are guilty – me included – of not giving our skin the attention it deserves.

Although it’s a 1-minute job to slather on some body lotion, with many beauty brands potentially using toxic ingredients it’s hard to know which brands to trust.

The Best Organic Body Lotion Brands for Naturally Hydrated Skin

Jar of moisturiser with blue text box that says the best organic body lotion brands for naturally hydrated skin

Thankfully, there is a swathe of brands out there making natural body lotions packed full of organic ingredients. Some are even curbing plastic usage, by offering refillable bottles or jars. Meanwhile, other brands are cutting out the packaging altogether with clever solid organic lotion bars.

To help you out, here are the Moral Fibres’ favourite organic body lotion brands to help give your dry skin a boost sustainably:

MOAM Organics Santorini Body Lotion

MOAM Organics** are a new British brand worth putting on your radar. Using aromatherapy-led essential oils, MOAM Organics create deliciously smelling organic and zero-waste skin and laundry care products. The stylish refillable aluminium bottles also look great in your bathroom.

Their richly moisturising Santorini body lotion features a luscious blend of organic geranium, bergamot and frankincense oils. This blend has been specially selected to refresh, revitalise and boost your mood. Meanwhile, the organic shea and cocoa butter give your skin that much-needed moisture boost.

MOAM Organics has a raft of sustainability credentials. All of their products are vegan and cruelty-free. What’s more, their organic body lotion is free from Sodium Laureth Sulphate (SLS), parabens, phthalates and phosphates. This makes its rich lotion good for you and good for the environment.

Refills are also available in a pouch format. Rather than binning the pouches when you are done, you can send the empty pouches back to MOAM Organics in the Freepost envelope provided with your order. These will then be 100% recycled by MOAM Organics recycling partners, for zero-waste moisturisation!

Buy the 250 ml body lotion starter set** from MOAM Organics, which includes the refillable bottle for £20 (12.5p per ml). Alternatively, you can buy the organic body wash and lotion starter set** for £38, which includes two refillable MOAM Organics metal bottles.

Evolve Pomegranate & Goji Lotion

Evolve’s deliciously smelling Pomegranate and Goji Aromatic Lotion* helps to nourish and rehydrate your skin using organic, vegan, and cruelty-free ingredients.

This organic body lotion includes shea butter to soften your skin whilst helping to improve elasticity, vegan hyaluronic acid to lock in moisture, and sunflower oil, to nourish. Its refreshing fruity fragrance uplifts, whilst goji berries have brilliant antioxidant properties, that fight off the effect of free radicals.

Whilst it comes in a plastic bottle, Evolve has Plastic Neutral certification. This allows brands like Evolve to calculate and offset their plastic footprint by funding plastic removal projects that remove as much plastic as they dispose of annually.

Buy Evolve’s Organic Body Lotion direct from Evolve* for £18 for 250 ml (7p per ml)

UpCircle Body Cream

UpCircle Organic Body Cream

UpCircle’s organic body lotion cares for your skin with a luscious blend of nourishing organic shea butter, linseed and olive oil. It also contains the anti-inflammatory extract of leftover date seeds. This is a by-product of date farming and helps to reduce waste from the industry.

All in all, it means that this organic body lotion packs a mean punch when it comes to sorting out your skin. It soothes dry or irritated skin with its calming blend of natural ingredients and also helps to reduce inflammation and redness. This leaves your skin feeling soft, smooth and supple, all whilst tackling waste!

What’s also to love is that this body lotion is 100% vegan, cruelty-free, and made in the UK.

Packaging-wise, there’s even more to love. The lotion is fully plastic-free, coming in a glass jar with an aluminium lid. I’ve noticed that some refill shops also offer refills of UpCircle products. If your local refill shop doesn’t offer UpCircle refills, you can use the clever return and refill scheme on the UpCircle website. Here, refills are 20% cheaper to help encourage you to return and reuse your UpCircle jars.

Buy UpCircle’s Body Lotion direct from Upcircle* for £19.99 for 120 ml (17p per ml).

Zero Waste Path Solid Organic Body Lotion

Bar of Zero Waste Path's citrus solid lotion.

Zero Waste Path, the shampoo bar people, have managed to eschew packaging altogether with this clever solid body lotion bar*. Simply glide onto damp skin after showering or bathing, and this rich lotion bar will deeply moisturise your skin.

The solid lotion bar is packed full of natural, pure and simple ingredients, including organic cocoa butter, and organic shea butter for a moisturising treat for your skin. Each bar is scented with bergamot, grapefruit and thyme essential oils, giving it a refreshing and uplifting citrus scent.

Handmade using 100% vegan-friendly and cruelty-free natural ingredients, this bar is also palm-oil-free.

Buy Zero Waste Path’s solid body lotion bar from Friendly Turtle* for £7.50 for 90 g (8p per g/ml).

Beauty Kitchen Hand & Body Cream

Finally, Beauty Kitchen’s organic vegan hand and body cream* is a great multi-tasker for your bathroom.

Containing sustainably sourced ingredients, such as organic aloe vera, sunflower seed oil, and shea butter, this delivers a hefty dose of moisturisation for both your body and hands. It absorbs quickly, with a non-greasy finish.

Available in a range of fragrances – from scent-free for sensitive skins and noses – to herbal, citrus or minty scent profiles depending on your preference.

The organic body lotion comes in an aluminium pump. When you are done this can be returned to Beauty Kitchen via Freepost to be refilled and reused. Alternatively, you can drop the bottles off at your local Holland & Barrett store, which returns the bottles in bulk to be refilled.

Buy direct from Beauty Kitchen* for £8 for 150 ml (5p per ml).

Have I missed your favourite brand? Do let me know in the comments below!

Ethical Fashion, Life & Style

Affordable Sustainable Clothing Brands To Love In 2022

Looking for the best affordable ethical and sustainable clothing brands? Contrary to popular belief, ethical clothing isn’t always a byword for expensive. Here are the Moral Fibres’ top picks of men’s, women’s, and unisex brands offering ethical clothing lower down on the pricing scale, along with some exclusive discount codes to make your money stretch further.

To help support the running costs of Moral Fibres, this post contains affiliate links, denoted by *. Moral Fibres may earn a small commission, at no extra cost to readers, on items purchased through those links. This income helps keep this site running.

Something we’re told with increasing frequency is that ethical clothing is expensive. Why shouldn’t it be after all? When we want our clothes to be made ethically by garment professionals paid a living wage, and using sustainable fabrics and processes that don’t harm the planet, that undoubtedly comes at a price.

It’s true that ethical clothing brands can’t compete with the rock-bottom prices of ultra fast-fashion retailers. The simple truth is that you can’t buy a £2 t-shirt, that has been made using sustainable fabrics by a garment professional paid a living wage, whilst working in safe conditions.

However, you may be surprised to learn that many ethical retailers do actually compete with high street retailers on price. Many ethical brands are, price-wise, on a similar par with high street fashion retailers such as Zara, Gap, M&S, and Next, amongst other brands.

The Best Affordable Ethical & Sustainable Clothing Brands

Clothes on a rail with a blue text box that says the best affordable sustainable and ethical clothing brands to know.

But wondering where to find these more affordable sustainable clothing brands? Worry not. I’ve done all the leg work for you and rounded up some of the best ethical clothing brands offering more affordable and consciously made ethical fashion for men and women, and in unisex styles.


Caters for sizes: 8 – 16

Caters to: women

Asquith* produces stylish and ethically made yoga wear and loungewear for women in the finest quality organic cotton and bamboo fabrics.  Asquith’s ethos is sportswear without the “sporty” look, so its pieces also make for great, comfortable working from home or laidback weekend wear. 

Prices start from £35, for stylish sustainable t-shirts and vest tops.

Beyond Retro

Cater for: sizes XS to XXL

Caters to: men’s, women’s, and unisex styles

If you’re into vintage clothing and one-off vintage pieces then Beyond Retro* says they have the biggest range of women’s, men’s and unisex vintage fashion in the UK.  Beyond Retro’s clothing spans from the 1950s to the 1990s, and they carry a wide range of styles. 

You can shop by clothing type, by brand, by era, and even by type of fabric should you wish to avoid synthetic fibres. Sizes vary, being vintage, however Beyond Retro generally caters for sizes XS to XXL.

Prices start from just £4, and you can set your maximum budget in the sidebar filter so that you are only shown items within your budget.

Use the exclusive code MORALFIBRES at the checkout to receive 15% off your order at Beyond Retro.

Birdsong London

Caters for sizes XS – 3XL

Caters to: women’s and unisex styles

Birdsong London* produces ethically made unisex slogan t-shirts and other stylish items of clothing for women.  All of its clothing is made in East London by talented women, who would otherwise face barriers to employment, and who are paid a London living wage. What’s more, Birdsong London only source from the most ecologically friendly and high-quality suppliers it can find.

Materials include responsible materials like bamboo lyocell, Tencel, organic cotton, and reclaimed fabrics from charities like Traid, for clothing with a low impact on the planet.

Whilst some items do come in at over £50, you can find a variety of t-shirts and stylish accessories all under £50.


Caters for: sizes S to L

Caters to: men’s and women’s styles

Catering for both men and women, Cariki* is a London-based streetwear brand producing ethical clothing for the younger generation. Produced ethically using sustainably sourced materials, such as organic cotton, Cariki also ships its items plastic-free. 

Items in Cariki’s range cost between £27.99 and £37.99.

Colorful Standard

Caters for sizes XS – 2XL

Caters to men’s, women’s and unisex styles

Colorful Standard* specialises in organic wardrobe staples for men and women in a myriad of colourways. From organic cotton t-shirts at £30 to organic cotton hoodies, sweatshirts, jogging bottoms, and more. Colorful Standard also specialises in recycled merino wool products – from cosy socks, hats, scarves, and jumpers, again, in a riot of different colours. Look out for unisex styles as well.

Take 15% off orders over £100 with the discount code AFFUK15CS at the checkout.


Person wearing Frugi ethical dungarees

Caters for sizes 8 – 22

Caters to women

Frugi*, the ethical kidswear brand, also makes ethical clothing for women. Frugi’s focus is mainly on maternity wear, however, they do offer a small non-maternity range that is bright and fun.

Clothes in Frugi’s adult range are responsibly made from 95% GOTS certified and Soil Association certified organic cotton jersey fabric.

Most items cost £55 or under, making the brand a good choice for affordable sustainable clothing for women. You can also take 10% off your first order when you sign up for Frugi’s mailing list.


Caters for sizes XS – XXL

Caters to men’s, women’s and unisex styles

If you are looking specifically for cosy ethical baselayers, then try Joha*, a Scandinavian brand that’s been going for over 50 years. All of its products are made from wool and/or organic cotton – there are no synthetic fibres here.

What’s more, all of Joha’s products have Oeko-Tex Standard 100 certification. This means that every component – right down to the thread – has been tested for harmful substances.  For extra peace of mind, Joha also holds Scandinavian independent certification for the responsible sourcing of wool.

Prices start from £22 for cosy baselayer vests, up to £45 for dresses, turtlenecks, cardigans and more at Alpinetrek. Sign up for the Alpinetrek newsletter, and receive £5 off your next order too.


Cater for: sizes S to XL

Caters to: men and women

As one of the original pioneers of ethical clothing, since 1988 all of Komodo’s products* are ethically made from sustainable fabrics. From GOTS certified and Soil Association certified organic cotton to linen, Tencel, and hemp. What’s more, they use traditional local manufacturing skills where possible.

Komodo does have some pricier pieces, but do look out for stylish tops around the £35 – £45 mark. What’s more, sign up for the Komodo newsletter and get £10 off your first order.

Lavender Hill

Person wearing a Lavender Hill top in black.

Caters for sizes: 8 – 16

Caters to: women

Lavender Hill* specialises in affordable yet luxurious sustainable wardrobe staples that are always in style and which work with everything you already have. From unfussy ethical t-shirts, vests and tank tops designed for layering, to roll necks for cooler days. Whilst tops are Lavender Hill’s speciality, you can also find a small range of casual trousers and leggings.

Lavender Hill makes the majority of its clothing in the UK, using only traceable natural fabrics such as linen and Tencel, and using only environmentally friendly dyes.

Tops are generally around the £40 mark. Other items are on the more expensive side – coming in at over £50 – however, Lavender Hill is well worth a look for ethical tops.


Caters for sizes S – XL

Caters to: unisex styles

Morcant* is a gender-neutral essentials label founded in Sheffield. The brand aims to make functional everyday clothing using high-quality & long-lasting premium fabrics. With sustainability at the core of the brand, each piece of their organic collection is ethically crafted in Bangladesh using certified eco-friendly materials.  

Find organic t-shirts and polo shirts for £40 and under.


Cater for: sizes XS – XXXL

Caters to: men’s, women’s and unisex styles

Oxfam* has a super collection of secondhand clothes for sale on its website, making it a great accessible and affordable place to track down sustainable clothing from a variety of brands.  

This means you don’t have to spend hours wandering around charity shops, where it can be tricky to find exactly what you want.  Instead, grab a drink and peruse their vast secondhand collection, catering for men and women, as well as unisex styles, from the comfort of your sofa.  What’s more, all profits go towards supporting Oxfam’s work on alleviating global poverty.

As with all secondhand clothing sites, the sizes available do vary depending on stock, although they do have big, tall, and plus-size filters. 

Check out my guide on where to buy secondhand clothing online for more secondhand shopping ideas.


Cater for: sizes XXS to 3XL

Caters to: men’s, women’s and unisex styles

Rokit* offers a huge selection of men’s, women’s and unisex vintage clothing online, inclusively catering for sizes XXS to 3XL.  Its vast collection of pre-worn vintage & designer secondhand clothes means there is something for everyone. From sports, street, designer to vintage, whatever your style, Rokit stocks it.

Every item is cleaned and pressed before being added to the web page or sent to the store, meaning no nasty surprises either.

Rokit has also developed its own Rokit Originals Range – a collection of reworked vintage pieces. This gives a new life to old garments and creates new items to be loved over the long term, cleverly keeping old clothes out of landfill.


Person wearing a green Silverstick jumper, just one of the affordable sustainable and ethical clothing brands featured.

Cater for: sizes S to XL

Caters to: men and women

If you’re specifically looking for ethical hoodies, sweatshirts, t-shirts, and polo shirts for active lifestyles, then Silverstick* is the place to go. 

Silverstick has put the outdoors and sustainability at the foundation of its clothing, so much so that its motto is “buy once, wear often, and love forever”. With ethically made men’s and women’s clothes made from high-quality organic cotton fabric and hand-printed with outdoor motifs in eco-friendly inks, you’ll definitely wear them often and love them forever.

Find sustainably produced t-shirts at £28 and under, long-sleeved tops around the £28 mark and sweatshirts no more than £50.


Caters for sizes 6 – 20

Caters to: men and women

Thought* makes easy-to-wear ethical clothing that’s made responsibly from sustainable fabrics such as bamboo, hemp, and/or organic cotton.  Whilst not all pieces are on the more affordable end of the scale, many pieces are. Find, for example, organic cotton leggings for £25, GOTS and Fairtrade certified natural dyed t-shirts for £28, and stylish tops for under £40.

You can take 15% off your first order when you sign up for the Thought mailing list. And do also keep your eye out for regular sales, to help extend your budget further.

Other Ways to Make Sustainable Fashion Affordable To You

When it comes to sustainable clothing, there are also lots of ways to make your wardrobe more sustainable without spending any money.

Cherish Your Existing Wardrobe

First off, it’s a myth that a sustainable wardrobe is one that is full of ethical and sustainable clothing brands. As I have been saying for nearly 10 years now here on Moral Fibres, the most sustainable item of clothing is the one you already own. You don’t need to throw out all those Primark, H&M or BooHoo pieces to have a sustainable wardrobe.

If you already own fast fashion, slow things down. Instead, commit to wearing what you have over and over again. Mend the items when they need some TLC, and wear them again. And when your clothes come to the end of their life, find ways to reuse or upcycle your clothes. Even if you don’t consider yourself crafty, there are heaps of clever no-sew ways to upcycle clothes for beginners.

Look After Your Clothing

Looking after the clothes we already own really helps to slow down our need to buy new clothes. Simply following the laundry care labels on your clothing can help to make your clothes look newer for longer. See my guide to laundry care labels for help if you are confused by any symbols you don’t recognise.

And as Stella McCartney says, washing your clothes less often also helps keep them looking better for longer. If your clothing isn’t dirty or smelly, consider hanging it up to air, before wearing it again.

If your clothes get stained, I recommend tackling any stain as quickly as you can. This is because the longer your stain sets, the harder it is to remove. I’ve got a full guide to natural stain removal tips to help you out.

Ask Yourself Will I Wear This Again And Again

When you’re buying new clothes – and regardless of where you are shopping – a top tip is to simply ask yourself “will I honestly wear this item again and again”.

It hardly sounds revolutionary, however, a survey of 2000 women in the UK found that the majority wore an item of clothing an average of 7 times before discarding it.

To help turn things around, journalist Lucy Siegle coined the idea of “30 wears”. This means that when we buy a new item of clothing, we should commit to wearing it at least 30 times. If you don’t see yourself wearing the item for at least 30 wears, then you should pass on it. Likewise, if an item doesn’t look like it will stand up to repeated washing, then it should be passed on.

Why 30 wears? Repeatedly wearing a piece of clothing works off the clothes’ carbon emissions created during production.

I’ve also got lots of other ways to support the ethical fashion movement, even if your wardrobe doesn’t stretch to these more affordable sustainable clothing brands showcased today. From how to responsibly pass on your old clothes, to supporting garment professionals, to having conversations around ethical fashion, there are heaps of ideas that don’t involve spending any money.